Vignelli Center
for Design Studies
Rochester Institute of Technology

Demonstration project:
A communication program
for MEDdesign

This project involved developing design solutions which bridge the attributes of information design to medical design initiatives.

Designed by Brian Rosenberg for his masters thesis, this graphic design program was intended to provide information about the Vignelli Center’s MEDdesign initiative, which brings together design and health care needs.

First a logotype was developed for MEDdesign, an international consortium of design schools who are collaborating on the application of design to needs of medical community.


Secondly a series of information posters were designed to communicate information about the project and to engage university  students in getting involved.